One of our big annual projects is behind us. After much work and collaboration, we wrapped up the 2025 Modern Optical catalog.
As has been the case in previous years, the project didn’t only consist of a catalog for the United States and Canada. Supplemental pieces included:
- US 2-page price list
- Canada 2-page price list
- Optical supply 4-page brochure
- 9 x 12 envelope
The marketing services that went into this initiative included:
- Model shots – We took photos of frames that were provided to us and downloaded high-quality, royalty-free images of people without glasses. Our designer used Photoshop to add the frame images to the people, resulting in great-looking photos of people wearing Modern Optical’s frames.
- Frame photography – The frame photos were also edited to stand alone in the catalog layout above their corresponding information.
- Printing services – We provided web and sheet-fed printing of the catalog and supplemental collateral.
- Mailing – The printed materials will be placed into the envelopes and mailed to recipients on Modern Optical’s mailing list.
- Flipbook creation – We also considered the online audience by creating a flipbook of the 2025 catalog so people can view it on their computer or mobile device. It can be viewed at https://www.flipbooksbyadventure.com/modernopticalcatalog/.
We can provide some or all of these same services to your business, too! Contact Adventure today for more information.
We Can Help with Your Commercial Printing Needs
Take refuge in an industry leader in modern marketing that guarantees print isn’t dying, only evolving. Adventure’s roots are in printing, but over the years, we’ve transformed to become a full-service marketing agency. We have in-house production capabilities and an extensive network of highly rated vendors in our list of contacts, so we can help you save money and get your project turned around quickly.
Our standard commercial printing capabilities include:
- 1-Color to 8-Color + Coatings
- Up to 81” Sheet Size
- Sheetfed & Web Printing
- Die-Cutting Services
- Short Runs up to 1,000,000 +
- Large Variety of Warehoused Stocks
- Warehousing & Fulfillment Available
- Procurement Management
- Savings Audit
- Bindery & Finishing Services
- Folding, Drilling, Laminating, Numbering, Gluing, Cutting, Collating, Embossing, Foil Stamping, Scratch-Off Application, Stringing, Affixing
To learn more, read 9 Hacks To Lower Your Print & Mail Costs Without Sacrificing Quality & Service, or contact us directly.
Expert Graphic Design Services You’ll Love
Oftentimes, a potential customer’s initial impression of your business is accompanied by a graphic representation of your brand. Whether it be a business card left behind by a sales rep, a product brochure, postcard, website or advertisement, prospective customers will make decisions based on content and overall aesthetic appeal… or lack thereof.
Great design is a rarity… It isn’t just creating something that looks good on screen. Great design is creating with an intended audience and a specific medium in mind. It can move & inspire, inform & educate… Great design balances message and purpose. Greatness is found within our award-winning design department. Our team will listen to understand your vision and goals and then create with your objectives in mind. By always designing with the intended audience and medium in mind, your piece will stand out from the competition and elicit reaction.
Whether you need help creating new concepts, carrying out your existing identity or simply pre-flighting supplied files, we provide Better design services.
Get Picture Perfect Product Photography
As the saying goes… “A picture is worth a thousand words.” We like to say, “A digital picture is worth a thousand words!!!”
Today, it seems like digital cameras and smartphones have turned everyone into a professional photographer. Unfortunately, not all photographers are created equal and most photos shot with phones or point-and-shoot cameras lack the quality needed to be utilized in your sales and marketing efforts. Our team has years of experience, state-of-the-art equipment and the knowledge to strategize each shot with its end use in mind. By balancing light, the perfect angle, aperture and shutter speed, our photos exceed creative requirements and provide a Better picture.