List & Data Services

READY? FIRE! AIM!

That’s how many marketing campaigns are executed (pun intended). Without precisely managed data and list work, target marketing is not so targeted. ADventure Marketing Solutions always puts the “AIM” before the “FIRE.” We are the data experts. Our services can be as simple as cleaning up your customer lists or as complex as our IDeal™ Customer Discovery. When we provide you with data and list services, you’ll be confident that your marketing campaigns are on target. It’s a Better way to aim.

Here is what makes us Better:

  • Marketing DNA – By applying our inherent marketing expertise, we ensure brand consistency and balance between form & function to maximize impact on every project.
  • World-Class List Compilers – Our new customer acquisition lists are drawn from the most reliable and respected names in the marketing industry: Dunn & Bradstreet, Acxiom and Experian are just a few examples.
  • List Procurement – By identifying your target audience, we can procure consumer and business lists based on a huge variety of prospect-specific demographics.
  • Propensity Lists – We have unprecedented access to data previously exclusive to Fortune 500 companies. Utilizing unique criteria designed to predict consumer behavior, as well as product & brand affinities, will increase a consumer’s likeliness to respond, convert & remain loyal.

List & Data Services
Include:

  • List Improvement:
  • Merging & Deduplication
  • National Change of Address
  • Mailing Improvements:
  • CASS Certification
  • Bulk Mail Presorting
  • Geocoding & Geomatching
  • Database Design, Discover & Analysis
  • IDeal™ Customer Discovery
  • Customer Profile Attribute Definition (personas)
  • Industry Segmentation
  • Customer Acquisition Lead Lists (mail & email)
  • Audience Propensity Lists
  • Digital Integration — PURLs, GURLs, QR Codes
  • Digital Data & List-Building Techniques

Omni-Bound Marketing Integration:

List & Data are most effective when leveraged as part of an overall, cohesive solution that encompasses every angle of your marketing efforts.
Learn more about AIM-360™